融资2000万美元、上线OKX、下载量250万，MATR1X平台币MAX能否引发G

原创 | Odaily星球日报（ @OdailyChina )

作者 | Asher ( @Asher_0210 )

On July 29, OKX officially announced that the MATR1X platform governance token MAX was officially launched on OKX Jumpstart. Users can now participate in MAX token mining by staking BTC/ETH. The total staking reward pool is 20,000,000 MAX, and the mining period is from 6:00 am (UTC) on July 29, 2024 to 6:00 am (UTC) on August 5, 2024. The maximum staking amount is 0.3 BTC/3.5 ETH, and MAX token trading will be officially opened on 八月 5. As soon as this news came out, the major blockchain game communities that had been silent for a long time became lively and were ready to participate in this wool opportunity.

MAX is officially launched on OKX Jumpstart, with a total prize pool of 20 million MAX

It is true that the current TON ecosystem games, such as Notcoin, Hamster Kombat, Catizen, etc., have many hits and even out-of-circle projects, which may compete with the MATR1X ecosystem, but this is not the case. As MATR1X CEO Saku said in an interview: TON games and MATR1X are completely different things. MATR1X is not just a game. Everything we do is to create a large amount of content belonging to the Web3 industry, which includes games, IP, peripherals, etc. Moreover, we are a group of people who really love games, really love the crypto industry, and are willing to persevere and be involved in this industry. Even if we are listed on an exchange or TGE, we still think that this is just a small step for us.

When talking about MATR1X, most people think of MATR1X FIRE, a shooting mobile game that is currently popular in the blockchain game sector and has been downloaded more than 2.5 million times worldwide. In fact, the two are inclusive. MATR1X is a game ecosystem platform, and MATR1X FIRE is only the first game on the platform. The MATR1X platform has the ability to produce and distribute popular games, and also supports co-distribution of games with partners. MAX tokens enjoy the income distribution and governance rights of hundreds of products on the platform in the future, and motivate all roles in the ecosystem in the long term.

In the current environment where the second-generation GameFi is emerging and many blockchain game projects are competing fiercely, the MATR1X ecosystem is committed to developing multiple high-quality games and optimizing the 网络3 incentive mechanism to attract Web3 and Web2 users. Can this strategy make it the next blockbuster product that breaks the circle? Below, Odaily Planet Daily comprehensively explores the infrastructure and distribution system MATR1X of Web3 cultural entertainment from the perspectives of team information, project playability, token economic model, game beta data, etc.

MATR1X: Infrastructure and distribution system for Web3 culture and entertainment

项目描述

MATR1X is an innovative cultural and entertainment platform that combines Web3 games, artificial intelligence, e-sports and blockchain infrastructure. It is committed to changing the global gaming and digital content industry through blockchain and artificial intelligence technologies and accelerating the arrival of the Web3 era.

As for the team, its core members have worked together for more than 10 years, with an average of more than 10 years of experience in games and more than 5 years in blockchain. The games they have developed and operated have accumulated more than 400 million users and more than 5 billion US dollars in turnover. Their products include Call of Duty Mobile, PUBGM, Cross Fire mobile games, etc. They are one of the few RD teams in the world that can develop large-scale mobile products.

MATR1X Platform Product Image

Currently, the MATR1X platform includes 4 Web3 native games, namely:

• MATR1X FIRE: A classic shooting game, the first real shooting game in Web3. Currently in the testing phase, the global download volume has exceeded 2.5 million. The goal of this product is to become the first non-transaction application in Web3 with more than 10 million users after its official launch ( click here to watch the MATR1X FIRE promotional video );

MATR1X 消防

• MATR1X BATTLE: Web3’s first cyberpunk battle royale chicken game for mobile ( click here to watch the MATR1X BATTLE promotional video );

Matr1x Battle

• CASTILE: A next-generation idle RPG+Roguelike 3A game set in the Fantasy Cthulhu universe. During the first beta test, it attracted 5,000 core players, with a 14- day retention rate of over 90% ( click here to watch the CASTILE promotional video );

CASTILE

• Evermoon: A 5V5 MOBA three-line PVP game that adopts a sustainable free-to-play model and a multiplayer economic system for earning in-game currency, and supports NFT functions. Currently, the game has been downloaded more than 100,000 times ( click here to watch Evermoons promotional video );

Evermoon

In addition, the MATR1X gaming ecosystem includes:

• GEDA: A Web3 e-sports gaming ecosystem that launched the worlds first Web3 e-sports professional tournament and a decentralized e-sports platform, aiming to attract billions of e-sports enthusiasts and gamers. It is also the Web3 extension of Cyber Games Arena (CGA), known for hosting more than 500 global e-sports events such as Heroes Return and Zotac Cup Masters, attracting more than 66 million viewers worldwide ( click here to jump to the video introduction );

• M1-Chain : MATR1X ecological public chain, based on OP-Stack-ZK, is committed to providing better infrastructure support for the MATR1X ecosystem, providing a better interactive experience, and attracting more high-quality games to join the MATR1X ecosystem. The test network has been released.

Unlike most blockchain game projects, MATR1X is building its own game ecosystem. This system not only includes a variety of different types of games for players to choose from, but also covers its own game public chain and e-sports platform, making its ecosystem a closed loop.

融资

According to ROOTDATA data, MATR1X has completed multiple rounds of financing, with the total amount of financing announced to the public exceeding 20 million US dollars 具体信息如下：

• On September 19, 2022, it announced the completion of a $10 million seed round and A-1 round of financing, led by Hana Financial Investment (Hana Financial Investment is affiliated with Hana Group, which owns Hana Bank, the second largest bank in South Korea by total assets.) Other institutional investors include Hashkey Capital, Amber Group, SevenX Ventures, etc.;

• On November 23, 2023, it announced the completion of a US$10 million A-2 round of financing, led by Folius Ventures (top Web3 fund and lead investor in StepNs A round) and SevenX. Other institutional investors include ABCDE, Find Satoshi Lab (an investment fund under StepN), Jambo Ventures, etc.

Afterwards, MATR1X received strategic investments from several well-known investment institutions, including:

• On December 12, 2023, it announced the completion of the A2+ round of financing. The specific amount has not been disclosed. The only investor in this round of financing is OKX Ventures;

• On February 21, 2024, it was announced that it had received a strategic investment from Animoca Brands, but the specific amount of financing was not disclosed;

• On July 26, 2024, it was announced that it had received investment from Makers Fund, one of the three largest game funds in the United States.

MATR1X financing institutions ( Data source: ROOTDATA )

MATR1X has received widespread attention from investment institutions, which is not only reflected in the high investment amount, but also in the background and strength of the investors. MATR1X platform governance token MAX was launched on OKX Jumpstart, which further consolidated its attention and influence in major blockchain game communities and laid a solid foundation for future development.

MATR1X Economic Model

According to the official information released by MATR1X, the native governance token of its platform is MAX. The total supply of this token is 1 billion, which is designed to support various applications and services within the ecosystem and has no public fundraising or private sales.

For the initial 1,000,000,000 billion MAX, the specific allocation ratio is as follows:

• NFT 空投: 94,000,000 MAX, accounting for 9.4% of the total supply , will be airdropped to MATR1X platform NFTs (such as YATC and KUKU);

• Platform Contribution: 276,000,000 MAX, accounting for 27.6% of the total supply, to support the innovation and development of the MATR1X platform;

• 生态系统： 160,000,000 MAX, accounting for 16% of the total supply, to establish initial liquidity and promote the expansion of the ecosystem;

• Early Bird Event: 55,000,000 MAX, accounting for 占总供应量的 5.5%， rewarding early supporters, such as early testing and Apollo Project;

• 社区： 100,000,000 MAX, accounting for 10% of the total supply, to encourage community members to participate in the construction;

• Investors and Teams: 300,000,000 MAX, accounting for 30% of the total supply, for early investors and founding teams;

• 顾问： 15,000,000 MAX, accounting for 1.5% of the total supply, rewarded to advisors who provide strategic support to the platform.

MATR1X Token Economic Model

Regarding the MAX token economic model, on the one hand, the team provides generous rewards to NFT holders and early participants, and nearly 15% of the total tokens are airdropped to these two groups. On the other hand, for the sustainable development of the project, nearly 10% of the total tokens are used to incentivize community members to continue to participate in the construction.

In addition, MAX token holders will enjoy “all the benefits” of platform development, and its main uses are:

• Community governance: Participate in the governance of the MATR1X community and jointly decide the future development of the platform;

• Ecosystem value capture: MAX holders can obtain allocations to the MATR1X platform treasury, participate in the MATR1X Launchpool, and receive airdrops from other projects, etc.

• Exclusive privileges: publish games on the MATR1X platform, compete for club seats, etc.;

• Staking and Rewards: Stake MAX to become a MATR1X ecological node and receive rewards, and participate in the governance decision-making of the MATR1X blockchain.

In general, unlike the project token FIRE issued by MATR1X FIRE, the first hit game on the MATR1X platform, MAX is the governance token of the entire platform, similar to the Lauchpool logic, and is a larger application scenario and system. The so-called larger system means that the MATR1X platform does not just have one game. The team will allow MAX tokens to be linked between different games. The revenue equity value of each game in the future ecosystem will be captured by MAX, such as revenue from all game products, governance rights, and access to all assets issued on the platform, including tokens, NFTs, and inscriptions.

The first hit: MATR1X FIRE has been downloaded over 2.5 million times

For the MATR1X platform, the first thing that attracted the attention of the blockchain gaming community was its self-developed game MATR1X FIRE, which is positioned against traditional Web2 large-scale shooting games such as CSGO and Cross Fire. This blockchain game took more than 2 years to develop and three rounds of large-scale testing, attracting a large number of users, and has been downloaded more than 2.5 million times.

MATR1X FIRE in-game screenshot

On the one hand, generous token and item rewards attract a large number of Web3 chain game players to make money. In order to attract more users, MATR1X FIRE prepared a wealth of test rewards in the early stage of testing (the game test will be officially launched at 18:00 on March 31, 2023). The prize pool includes up to 10 million FIRE tokens, up to 2,000 creation characters (including rare creation characters, exclusive advanced creation characters), YATC trophies, etc. At the same time, the Apollo Project will be held in conjunction with the entire MATR1X ecosystem to produce the first batch of top-level souvenir weapon NFTs in the MATR1X ecosystem by opening treasure chests. At the same time, 50 million MAX tokens will be produced from the Apollo Project, which is also the best way to obtain MAX in the early stage.

On the other hand, it held a number of online and offline e-sports competitions to attract a large number of Web2 gamers to the world of blockchain games. In order to allow more traditional players to participate, MATR1X FIRE held a number of events, among which it is worth mentioning the MATR1X FIRE 2024 Asian Masters, which is the first professional e-sports event in the history of Web3. During the finals, the global live broadcast was viewed more than 1.88 million times and successfully made it to the trend list of Twitter in Hong Kong. GEDA, the co-organizer of the event, is a world-renowned e-sports event organization that has hosted major events such as League of Legends, PUBG, and Asian Games e-sports.

MATR1X FIRE 2024 Asia Masters Finals post-match photo

MATR1X ecosystem built with multiple popular games as the core

In the blockchain game section of the Web3 industry report for the first half of 2024 released by CoinMarketCap, MATR1X FIRE, the first game on the MATR1X platform, ranks at the top in terms of daily active users in the entire blockchain game track, which shows how popular the game is.

图片来源： 硬币市值

The reason why the first game of MATR1X is so popular is closely related to the characteristics of the platform itself, specifically:

• Large user scale: Each of the four games on the MATR1X platform has the potential to become a killer application of Web3, especially shooting games, which are the largest game category. There are more than 2 billion shooting game players in the world. Through the continuous iteration of MATR1X FIRE games, users of shooting games such as CS2 , Call of Duty, PUBG, Freefire, etc. are all potential users of the MATR1X ecosystem;

• High game revenue: Tencent, the worlds highest-earning game company, has three highest-earning mobile games: Honor of Kings, Game for Peace, and CrossFire. MATR1X FIRE is similar to CrossFire, while MATR1X BATTLE is comparable to Game for Peace. The total revenue of CrossFire mobile games exceeds $13 billion, and Game for Peace exceeds $10 billion. The potential revenue of the MATR1X platform is huge;

• Low entry barrier: Even without holding expensive NFTs, 网络3 newcomers and traditional game players can easily enter the game without any barriers;

• There are many types of secondary market transactions: The weapons and props in the MATR1X game are all NFTs, which are produced and freely traded through the box opening mechanism. The treasure chest and accessories mechanism essentially provides a random channel for asset acquisition and an asynchronous gaming space. Users can not only mine, withdraw and sell, but also balance the overall asset price in the gaming process to avoid a death spiral.

• The first Watch2Earn : Users can get platform tokens and exclusive treasure chests by watching the games, which greatly reduces the threshold for e-sports and game users to enter Web3.

MATR1X gaming platform is expected to lead the next generation of GameFi new paradigm

Web3 games face unique challenges and are significantly different from Web2 games. On the one hand, due to the lack of playability, it is difficult to continuously attract Web2 users, resulting in a serious shortage of user base. On the other hand, the existing Web3 game token economic model often attracts a large number of mining, selling and withdrawing users, causing the token price to continue to fall, shortening the life of the game, and ultimately causing it to be neglected. As representatives of Web3 chain games, Axie Infinity and StepN attracted a large number of users through the game itself in the initial stage, but over time, the playability of the game failed to continue to innovate and faced severe challenges. Due to the insufficient number of Web2 users and the high threshold for new users to participate in Web3, there is a lack of enough new users to maintain the gaming experience of old users. In this case, the token price continued to fall, eventually causing the game to lose popularity and ending its short-lived glory. The MATR1X platform may be able to effectively solve the common problems of current chain games through a number of popular games and continued empowerment of MAX tokens.

First, the MATR1X platform focuses on developing a number of high-quality games, improving the playability of games, and continuously injecting power into MAX tokens to promote the sustainable development of the economic system. Unlike the small games in the TON ecosystem, the MATR1X team spent more than 10 million US dollars on RD to create the first game MATR1X FIRE, and actively listened to community feedback and continued to optimize the product. It can be expected that several games launched in the future will also allow players to experience an immersive experience similar to large-scale Web2 games. At the same time, in order to avoid the death spiral of the Web3 game economy, the team has created a wider range of application scenarios and systems for the MAX token, realizing the linkage between different games, so that the revenue equity value of each game can be captured by the MAX token.

Second, the MATR1X platform is centered on games, building a multi-dimensional entertainment ecosystem, continuously attracting Web2 gamers and increasing the popularity of the project. Currently, the MATR1X platform has four Web3 native games, including the classic shooting mobile game MATR1X FIRE, the battle royale chicken mobile game MATR1X BATTLE, the RPG+Roguelike 3A game Castile, and the Web3 MOBA Evermoon, as well as an e-sports platform GEDA and the OP-stack-based game public chain M 1-Chain. Through the MAX token, the entire MATR1X ecosystem is organically connected. In addition, MATR1X has successfully held more than 50 online and offline e-sports competitions, with a cumulative audience of more than 10 million. While serving Web3 players, it has attracted more traditional game players, enriched the game community, and made the ecosystem more stable.

In summary, the MATR1X platform focuses on high-quality games and a multi-dimensional ecosystem, and is committed to improving the playability of games and the sustainability of economic models, aiming to ensure that players can enjoy a high-quality gaming experience while also obtaining substantial benefits. The first game, MATR1X FIRE, has received over 2.5 million downloads, providing a good start for the subsequent development of the ecosystem. In the future, MATR1X will continue to launch its second game, MATR1X BATTLE, and a self-developed public chain to further attract Web3 and Web2 players. Therefore, MATR1Xs upcoming launch of OKXs platform governance token MAX is undoubtedly the most anticipated step at the moment.

This article is sourced from the internet: With 20 million USD in financing, listing on OKX, and 2.5 million downloads, can the MATR1X platform token MAX trigger Gamefi Summer?

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